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All eyes were on Tutti Frutti’s new outlet being launched in Islamabad, as frozen yogurt takes over ice-cream this season as a healthier, tastier and more variety filled option.

ISLAMABAD (March 24th, 2013) – Spring has arrived at Tutti-Frutti as the world’s largest chain of self serve premium frozen yogurt specialty shops added the newest addition to its fast growing chain of stores in Pakistan – the Tuttui Frutti F-7/2 Islamabad outlet – which successfully launched on Friday, 22nd March, 2013. Tutti Frutti initially opened an outlet in F-8 Islamabad which quickly became too small for the growing customer base, leaving the brand no choice but to shift to a bigger outlet which also happens to be situated at a premium location, right opposite Jinnah Super Market on College Road.

The opening was grand and fun-filled with FREE FROZEN YOGURT for all, as well as face painting, a magic show, and candy floss for kids. There was a turnout of over 1000 people, belonging to all walks of life, who visited the new outlet between 5pm to 8pm on the launch.

Inviting on the outside, bright and cheery on the inside with an array of frozen yogurt flavors and toppings, all Tutti Frutti outlets including the latest Islamabad one, promise to offer an amazing dessert-eating experience, abundant with choice. This FroYo brand offers up to eight flavors on any given day, with upwards of thirty toppings. Customers have the freedom to create their own sweet by experimenting with numerous flavor combinations of their choice. Flavors fall under two kinds: Creamy and Tart. Pricing is unbeatable with Rs. 1 per gram charged, with four different sized tubs to choose from. Customers can simply fill up their tubs with whichever flavors or flavor combinations they like, and payment is calculated per gram.

Tutti Frutti Frozen Yogurt captures the centuries-old goodness of the ultimate health food and delivers a delicious serving of light, tasty yogurt. It contains an abundance of Probiotics, otherwise known as ‘friendly bacteria’ and offers numerous benefits.

Here are Tutti Frutti’s health benefits:

  • Lowers blood pressure
  • Lowers cholesterol
  • Induces calm
  • Releases stress
  • Prevents colon cancer
  • Boosts immunity
  • Prevents infections, constipation, diarrhea and bloating
  • Reduces inflammation
  • Improves mineral absorption

To know more, view the Nutrition Table here: http://www.tffypk.com/nutrition.html

At Tutti Frutti, the goal is simply to bring customer satisfaction and create a positive atmosphere for friends, family, and all those who just want to enjoy great refreshing frozen yogurt. With the fast expansion of Tutti Frutti outlets across Pakistan, including the recent opening in Peshawar on 23rd March 2013, it is safe to say that the world of ice-cream has been successfully invaded by frozen yogurt! “We are targeting about 100 branches by the end of the year 2013, reaching customers in nearly every city of Pakistan” explains Dr. Naeem Nazi, CEO of IPE International Inc. that represents Tutti Frutti in Pakistan and the Middle East.

Over the past few years, the dessert market has seen a vast expansion in Pakistan, with more consumers searching for a healthier alternative to traditional ice cream shops. Pakistan has seen the rise of a variety of frozen yogurt chains such as Tutti Frutti. Including both full-service and self-service locations, the yogurt market has expanded in attempts to address the preferences of health conscious consumers. The rise in the frozen yogurt/healthy dessert alternative market can be attributed to a shift in consumer preference towards healthier dining options. Many of the new frozen yogurt shops such as Tutti Frutti are positioning their products as the healthy, no-guilt alternatives to ice cream, attracting the ever-growing health conscious consumer.

About Tutti Frutti

Tutti Frutti Frozen Yogurt is a revolutionary soft-serve dessert that offers a unique combination of great taste and good health to win the hearts of sweet-lovers all over. An international Frozen Yogurt brand, Tutti Frutti has expanded to 350+ outlets globally. It is spread across Australia, Brazil, Cambodia, Canada, Hong Kong, Indonesia, Malaysia, Mexico, Philippines, Saudi Arabia, Bahrain, UAE, France, Tahiti, Taiwan, Vietnam and is now taking Pakistan by storm.

The company’s goal is to deliver the best customer experience and provide the highest quality products at an affordable price. With the finest ingredients, Tutti Frutti takes its patrons to the most delicious and appetizing world of treats.

Tutti Frutti’s wide selection of flavours will satiate the palate of a diverse mass of people, so you can revel in the mouth-watering Cheesecake, Pina Colada, Royal Red Velvet or refresh yourself with Blueberry, Lemon or Strawberry Field.

Tutti Frutti vows to please you with premium quality Frozen Yogurt that is great on taste and high on nutrition, and provide you the satisfaction of indulging in your sweet tooth to your heart’s content – while still keeping the guilt meter in check.

Tutti Frutti is set to get the entire country in Frozen Yogurt frenzy. So get ready for the World’s Best Frozen Yogurt NOW OPENING A 2ND OUTLET IN ISLAMABAD! For further information, visit http://www.tfislamabad.com



Original Tart, Blue Berrilicious, Chocolate Rasberry, Tutti Frutti, Manhattan Cheesecake, You must be Coconut, Chocolate Rasberry, Big Kahuna Coffee, Great!!!!Grapefruit, Death by Chocolate, Lean-Mean-Green Apple, Green Tea, Itch for Lychee, Melony Felony, P-Nut Butter, Just Peach, Berry Berry Raspberry, Taro-bly Delicious, Strawberry Fields. etc.

Nutrition Facts

Non Fat Plain Tart

Serving size: 4 fluid oz. (1/2)

Amount per serving: 88 Calories (Calories from Fat=0)

Total Fat: 0%

Saturated Fat: 0

Trans Fat: 0

Cholesterol: 0

Sodium: 25mg (1%)

Total Carbohydrate: 19.5g (6%)

Dietary Fiber (0g)

Sugars: (17g)

Protein (1.5g)

*Percent daily values are based on a 2,000 calorie diet. Your daily values may be higher or lower depending on your calorie needs.


Pure Crystaline Fructose, Dextrose, Maltodextrin, Non-Fat Milk, Yogurt Powder, Micro-encapsulated Probiotic (Lactobacillus Sporogenes)

*Contains Milk*

Nutrition information may vary by flavor. Ingredients and nutrition information listed are based on non-fat frozen yogurt.

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