Sonia Azhar showcases her ‘Dark Romance’ collection at PFDC L’Oréal Paris Bridal Week 2012
“The Wedding in our culture is a unique event in all our households. Bridals give such a vast field of opportunity for all craftsmen, it gives them work…Bridal wear is a major wheel!!”
Sonia Design Concepts’ bridal week collection for PFDC L’Oréal Paris Bridal Week 2012 is titled ‘Dark Romance’. Taking inspiration from the allure and mystery of romance and working on that primitive feeling of love inherent in all human beings, Sonia Design Concepts’ Dark Romance collection delves into a lighter and darker colour palettes to invoke a deep sense of glamor. Sonia Azhar of Sonia Design Concepts is an Architecture graduate from the prestigious National College of Arts in Lahore. With fashion design experience spanning over 15 years, Sonia Azhar Design Concepts specializes in couture. Under her supervision and guidance, craftsmen work to create timeless pieces. With emphasis on colours and blending these with different embroidery techniques, embellishments and cuts, Sonia Azhar amalgamates Eastern craftsmanship and Western cuts in her bridal wear. Using hand embroidery and swarovski crystals along with the kora, beads, sequins work, her collections have been well received nationally and abroad and to this end, she has showcased her work in Abu Dhabi, Dubai, London and Glasgow to name a few.
Sonia Azhar Concepts’ bridal week collection for PFDC L’Oréal Paris Bridal Week 2012 is entitled ‘Dark Romance’.