New Year calls for new resolutions and this time one of the things that top the list is taking extra care of my skin. Why? Because with time, I have realized that a girl’s best friend and infact the first friend, is her skin. It’s been with you through thick and thin, it has experienced all sorts of seasonal changes with you, it understands you and in return what it craves is to be understood, nourished and cared for by you. Therefore, Physiogel as some may call it ‘skin in a bottle’ continues to spread the glow on women and provide them with the best possible solution to beat skin sensitivity issues.
Physiogel creams and lotions have been carefully formulated to suit dry/sensitive skin types using innovative science. This is done using the ground-breaking Bio-Mimic Technology which also serves as the brand’s Unique Selling Point, enabling it to create products that strengthen and repair the skin’s natural moisture barrier. The mechanics of the Bio-Mimic Technology along with its resultant products, work wonders for de-hydrated skin and this has been proved time and again.
Though beauty is only skin deep, how your skin looks can affect your self-esteem. Skin is one of the first things others notice about you, and it is probably the first thing you notice about yourself when you look in the mirror every morning. Even if you look pretty on the outside, you know beneath all this your skin isn’t its best which is essentially why, the biggest blow women often get as a result of damaged skin, is dipping self-confidence. In Physiogel’s recently launched digital video, ‘Are you Physiogel Confident’ with Aisha Khan as the brand ambassador, she effortlessly talks about the connection between good skin and confidence and lays great emphasis on not letting skin damages stop you from chasing your dreams. Which is only fair because ‘Confidence is everything, it sets the tone for how you want to live your life’ and perhaps there’s no one who can represent Physiogel better than her. I mean have you seen how flawless her skin and good her acting is?
Keeping in line with its premium and urbane look and feel, Physiogel surprised many A-list celebrities and key influencers by sending a big purple basket full of delightful goodies; Chocolates, cookies, coffee, a hefty supply of the fitting moisturizer, products from the Physiogel ‘Daily Defence’ range that have been making waves in the market – you name it! That too with a signed notecard from Aisha Khan which everybody adored and many specifically asked for.