Photographer makes $15K in just one day on Instagram

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Daniel Arnold
Photographer Daniel Arnold posted a simple message on his Instagram account to see whether his 22,000 followers would be interested in buying his work. The result was astounding.
Daniel Arnold had reportedly only $90.93 in his bank account, and he had “been eating toast three meals a day all February,” before he posted the following message to his Instagram:

“Hello, I just turned 34 this second. For one day only I am selling 4×6 prints of whatever you want from my Instagram archive for $150 each. I swear I will never sell anything this cheap again. If you’re interested, send a screenshot of the photo(s) of your choice to [email protected](one d) and I will send a paypal invoice, followed by a signed print. Easy peasy. Happy my birthday. I love you truly.”

A day later, he had received nearly $15,000 worth of orders and collected $5,000 right away. One buyer also said he would buy any image with over 1000 likes. Arnold later announced via Instagram the final sales total was 71 photographs. Using either his iPhone or a 35mm camera to capture images, Arnold snaps people on the streets of New York. His images capture the varied life of the bustling community with everything from stylish women waiting for a subway to an exposed backside of a New Yorker. This is the second time that Arnold’s actions on Instagram have been noticed. In 2012, he uploaded an image of topless female sunbathers which went viral. However, the popularity of the picture backfired on Arnold as his account was suspended for nudity. In response to the suspension, a “Free Daniel Arnold” movement tried to get Arnold’s original account reinstated. Arnold also lobbied Instragram’s head community manager to get his account running to no success. Although Arnold had to start his profile from scratch, he quickly recovered, having a little over 22,000 followers the day of his post. Aside from having over 40,000 followers on Instagram now, Arnold has attracted impressive attention for his work. He was named ‘Best Photographer on Instagram’ by Gawker Magazineand New York photographer Christelle De Castro recently praised Arnold:
“I love the guy. At the core he’s a journalist, which is why he’s such a die hard instagram’r. His work is about observation—examining things already happening / stories unfolding, and framing it.”