Day two of the PFDC Fashion Week 2011 has brought in startling news of the merger of the two fashion councils that represent the fashion industry in Pakistan, the Lahore based Pakistan Fashion Design Council (PFDC) and Karachi based Fashion Pakistan (FP).
One Council To Represent All
Chairperson of the Executive Committee of PFDC, Sehyr Saigol, and the newly appointed CEO of FP Amir Adnan have joined hands to announce that the two councils will now be working from a single platform named All Pakistan Fashion Council (APFC)
Speaking to media personnel, Saigol explained, “All the designers are part of the Pakistani fashion community, the APFC will provide a platform for them on the whole. We need to bring in business for our fashion industry through our fashion weeks. Previously, with so many fashion weeks per year, we were just holding star studded events that rake in money for advertisers, hoteliers and the media — but not for fashion”
This news is bound to reshape the fashion industry as we know it. To mark this merger, the PFDC Sunsilk Fashion Week has decided to end with a grand finale show that will jointly showcase Saigol’s Libas and Maheen Khan’s Gulabo, which industry veterans have affectionately termed ‘Gulabo Ka Libas’
All Pakistan Fashion Council
Chairperson for life
Hassan Shehryar Yasin
Shamaeel Ansari Umar Sayeed
Public Relations officer
Aamina Haider Isani
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