Lahore, June 10, 2013: Nine West, a US-based fashion and wholesale company, opened their first outlet in Pakistan last year is all set and geared up to launch their second outlet in “Mughal City of Gardens”. The brand also showcased its staggering fashion accessories collection at FPW4 and received great applause and appreciation from the fashion fraternity. Nine West offers a complete must have looks of the season for the women all over the globe. Nine west have been brought to Pakistan by Burj Capital, an investment firm focused on activities in the investment banking, oil & gas, power generation, retail and agriculture sectors.
“We are happy and overwhelmed with the response we are getting from our Karachi outlet, which encouraged us to expand the Nine West outlet and cater the demanding market of Lahore. The appreciation and applause we received during Fashion Pakistan week was astounding and I am pleased to announce that Lahore will be soon followed by some other major cities of the country.” Says Aysha Ahmed, CEO Burj Capital.
“Nine West Group has put its footprints all over the shoe industry. A top designer and marketer of fashionable women’s shoes, the group sells footwear, apparel and accessories. Low and behold Nine West has penetrated the market of Karachi quite successfully and now in Lahore we are destined to create waves in the topline industry of fashion.” Says Asif Karim, Partner Nine West.
Nine West is a fashion wholesale and retail company best known for quickly translating runway trends into stles attainable by the mass consumers. Initially founded as ta fashion footwear brand, Nine West has become a complete lifestyle brand, expanded into handbags, sunglasses, leg wear, outerwear, jewelry, belts, watches, cold weather accessories, hats, scarves/wraps and eye wear. Named for its founding location in the solow building at 9 west 57th St New York city, Nine West opened its first specialty retail store in 1983 in Stamford, Connecticut. It has since become an internationally recognized brand located in over 800 global locations in 61 countries.
The chief guest of Nine West Launch in Lahore is Ms. Nina Maria Fite, the U.S Consul General in Lahore. The Red Carpet is hosted by Natasha Karim (Natty). The launch event featured fashion presentation, showcasing lastest collection from Nine West Stores. The model lineup includes Faiza Ansari, Sonia Naxir, Xilla Huma, Dania, Anam, Kiran butt, Sanam, Sama Shah and Faiza Chaudhry.
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