Following the showcase of the brand’s 18th Century France inspired La Roseraie collection at Bridal Couture Week 2014 and the commercial success of the brand’s two prior Mbroidered collections, MARIA.B. announces the launch of Mbroidered 2015, Volume 1. The new collection will be available at all MARIA.B. outlets nationwide and internationally through www.mariab.pk from 5th February 2015.
For Mbroidered 2015, Volume 1, the brand drew inspiration from ancient Indian costume embroideries of yore, a handicraft steeped in tradition that MARIA.B seeks to revive. The line consists of unstitched 3 piece suits based in a diversity of luxe fabrics that include pure chiffon, silk, charmeuse silk and Russian silk. Indeed, Mbroidered 2015, Volume 1 also marks the introduction of embroidered charmeuse silk, a first for an unstitched designer silk collection. The unstitched outfits feature 10 innovative rose and French influenced designs in a monochromatic palette that also comprises of deep earthy tones, royal festive hues and pretty pastels. The collection has been embellished with embroidered fronts and sleeves with add-ons in embroidered velvet – organza borders, digital prints and cutwork sequenced sparkling lacework.
Speaking about her brand’s latest collection, Maria Butt, CEO MARIA.B. said, “After the resounding success of Mbroidered Volumes I and II, we are pleased to announce the third edition of the MARIA.B. Mbroidered line. The unstitched collection is based in a diversity of pure silks and is ideal for wear at formal and semi-formal occasions in these waning winter months. The new collection will be available across our 20 standalone outlets in Lahore, Karachi, Islamabad, Faisalabad, Peshawar, Mardan, Gujranwala, Multan, Sargodha, Rahim Yar Khan and Sialkot, as well online at our full-fledged e-commerce site, www.mariab.pk from 5th February onwards.”
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