[Lahore: 01 February 2013]: L’atelier, one of the premier multi brand stores in Pakistan, recently expanded their presence from Islamabad with the launch of a Flagship store in the heart of Lahore’s retail hub, on MM Alam Road. Run by a professional management team, where each designer’s collection has been carefully handpicked to offer quality and range, L’atelier Lahore has ensured that one third of the brands present have been introduced to Lahore for the first time. Further, the team introduces a brand new in house fashion line, ‘SR @ L’atelier’, making the latest fashion trends accessible to all at affordable prices. Also, to celebrate the start of the New Year and their expansion, the L’atelier entrepreneurs, Ahsan, Sadaf, Sarah and Zahra Raza announce their Annual Sale running throughout the month of February, starting on the 01st of the month, at its stores in both Islamabad and Lahore as well as online where discounts of up to 60% are offered.
Indeed, L’atelier focuses on presenting women with a versatile range of trendy ready to wear options, from everyday wardrobe choices to ensembles more suited to formal occasions. To complement the clothes, L’atelier also provides a selection of jewellery, shoes, bags and clutches to accessorise and complete each outfit. Their designer selection includes a rich cross section of labels including powerhouse brands as well as coveted upcoming labels. Popular brands include: Élan, Sania Maskatiya, HSY, Sana Safinaz, Zara Shahjahan, Body Focus Museum, Muse, Maria B, Feeha Jamshed, Ayesha Khurram, Anatolian and Fashion ComPassion. Their Annual Sale running throughout the month of February will apply to all stocking brands.
“At L’atelier we have striven to set a benchmark for state of the art stores at upmarket locations with an ambiance of luxury and indulgence premised on French interiors and design.2012 was a remarkable year for L’atelier, which witnessed the furthering of our commitment to being a fast growing fashion forward brand, providing premium retail services through a one stop shop approach. We launched with a flagship store in Lahore’s Gulberg, where our outlet is organised into discrete sections by category to aid clients looking for something in particular. There is a whole floor catering to store within stores and couture bridal studios. We also launched our web store ‘Online @ L’atelier’ and we commit to delivering original designer wear worldwide within 3 days at exactly the same prices as available within Pakistan. We launched ‘Salon @ L’atelier’ at the original Islamabad flagship store where hair expert Natasha Saigol from Lahore leads cuts and colour while a salon team offers express skin, nail and make up treatments in an exclusive environment. Finally, ‘SR @ L’atelier’ was introduced as the multi brand stores’ in house fashion line. We look forward to an equally robust 2013 with more expansion planned, introducing more designer labels, channelling ethical fashion in Pakistan and more!” said the trend-setting team behind L’atelier, Ahsan, Sadaf, Sarah and Zahra Raza.
L’atelier Islamabad is based at 1A Main Kohistan Road, Corner of Street 2, F-8/3 (+9251-2287055) and L’atelier Lahore at 37 Ghalib Rd, Opposite Masooms on MM Alam Rd, Gulberg 3 (+9242-35785571). www.latelier-pk.com and www.facebook.com/latelierpk.