Exclusive Interview with Indian Fashion Designer Ridhi Mehra

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Most of our fans in Pakistan might don’t know much about Ridhi Mehra, recently she got our attention on instagram where we have seen Sonam Kapoor, Sonakshi Sinha, Huma Qureshi and Kareena Kapoor looking gorgeous in trendy outfits designed by talented Indian designer.

Ridhi Mehra

So we reach out to her to know more about Ridhi Mehra, a young designer who found absconding success in competitive Indian fashion industry.

 

  1. Did you always aspire to be a fashion designer? Tell us little bit about your background?

Yes, I think I always knew I wanted to be a fashion designer as my mom and aunt have been into designing since 30 years. They have inspired me and also taught me everything I know today. It’s been a journey since.

  1. What is your favorite part about being a fashion designer?

Design is about self-expression and this is what I love the most! I think it’s the freedom to experiment, make and grow.

  1. From where do you get inspiration for your designs?

Inspiration can come anytime and from anywhere, just set yourself free and experience new things, absorb and create! It’s a continuous process. I think traveling can be inspirational.

  1. How would you define couture?

Couture is luxury, handmade & exclusive. It is an experience that you buy, an investment you make.

  1. Define your perfect client and how you deal with an arrogant client?

Every client is special to me, there have been rare incidents where I’ve got to deal with someone difficult. All you need to do is be patient.

  1. What elements contributes in your success?

Success comes to those who are persistent and stay true to their style. So I would say versatility and consistency.

  1. How would you describe your personal style?

My personal style is subtle & sophisticated, I don’t like going over the top, be it make up, accessories or clothes.

  1. When making a bridal jora, what are those important things you always keep in mind?

Bridal ensembles are always special to me. I recently got married too and can understand the importance of that one outfit. I think it starts with understanding the needs of the client, paying attention to each detail. Of course customization is design with comfort in mind.

  1. Who is your muse?

I would say Sonam kapoor, as she is the perfect example of personal style meets Fashion. She can pull of traditional Indian wear to a gown with grace and also mix the two styles with ease. I think that uniqueness matches the aesthetics of my designs.

  1. What does your label offer to the people and how would you differentiate your work from others?

Ridhi Mehra is an amalgamation of vintage charm and contemporary enamor. Ridhi Mehra outfits are meant for a lady who knows her personal style and is ready to experiment with new embroideries, cuts and colors. I’ve created my own signature style and that’s what stands out. There is a certain kind of femininity to all my designs.

  1. Indian Fashion Industry is one of most established industry, what changes you still want to see in our industry and why?

The Indian fashion industry is evolving by the day. I think we are at par as we have our karigars right here ,thus making design into reality much easier, which also means that your design will be copied before you know it. I think with so much talent around and a great buying power too, there is a place for everyone. Original designs and creativity can only make it in the long run. So I’d say originality is the change I would like to see in the coming time.

  1. You dressed a lot of celebs, according to you which celebrity has carried your dress perfectly and looked best?

All the actresses have made their mark in a special way, it’d be unfair to pick just one as most have chosen completely different outfits and styled them in their own way.

  1. What colour pallet you would suggest in bridal for 2015?

We’ve already come up with lime green, jade green and dark blue for bridal. But other than these i’d say pastels are classic.

 

 

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