Emraan Rajput started his career from Karachi with the opening of his first outlet in Zamzama in 2009. Four years later his namesake brand has carved an indelible niche in the local market when it comes to quality menswear. Emraan designs western wear and fusion wear but specializes in traditional men’s wear such as shalwar kurta and sherwanis with classic cuts. Emraan’s forte is cuts, fabric and embellishments, which he fine tunes to give an outfit classic appeal and a mark of individuality. His label is stocked at a number of multi-brand stores all over Pakistan including Lahore, and Islamabad. He also stocks in stores in Dubai, London and Canada. His primary design studio is located in Karachi.
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